Our Aims

The Incredible Edible Network is now a UK-wide growing revolution which started in Todmorden. Their aim was to increase the amount of food grown and eaten in their town, with the involvement of local businesses, schools, farmers and the community.

Here in Swindon our aims are to provide the people of our town with access to locally produced, seasonal food grown in accordance with organic principles, irrespective of age, gender, ethnicity, ability, religion and political view.

We want to enhance Swindon’s public spaces by growing food and other edibles, whilst providing opportunites and empowering local people to grow their own food.

At the same time we want to educate the community about:

  • the importance of sourcing organic, local, seasonal food that is grown sustainably,
  • healthy eating
  • creating opportunites for people to learn how to cook local produce

Finally we want to create new, and enhance existing links between individuals, community groups and businesses that are concerned with the future of food and growing in Swindon.

Strategy Team Members

Incredible Edible Swindon is made up of enthusiastic, passionate and hardworking people, who believe in making healthy food accessible to all as well as revitalising our cherished public spaces.


I got involved when my friend Anna told me about the Incredible Edible concept.

Despite my lack of growing experience I instantly fell in love with the idea of growing and sharing food that was accessible for all.


I cut my teeth in the community gardening world by joining Swindon’s Secret Garden in 2012; a time when my only gardening efforts to date had produced a handful of partially ripe tomatoes and a dead cactus. However, with experience at the Secret Garden and a workshop with the inspirational Pam Warhurst under my belt, I was up for the challenge of getting Incredible Edible Swindon started.

I’m passionate about bringing the community together through growing food (but please don’t ask me to look after your cactus).

Are you our next member?

We’re always on the look out for new members. Please do contact us if you’d like to get involved.


For me, it’s all about empowerment and being a womble – embracing sustainability via organic growing and #reduce #reuse #recycle principles.
I’d like to help folks understand where food comes from, to engender a greater respect for it and reduce food waste. I also want to give everyone the opportunity to grow, to be creative and to be part of a community.

Lisa – Our Treasurer

I responded to an advert in the LINK Magazine for people to join the Incredible Edible Swindon movement.

I have slowly deprived my children of more and more of the back garden, re-appropriating it for growing vegetables. It was time to leave them some lawn and join a UK wide operation to provide Veg for All.


A student of horticulture and permaculture, I bumped into Anna at a permaculture session in Marlborough. That led to working on the veg garden at the Central Community Centre in Swindon and ultimately joining up with Incredible Edible.
For me, getting involved means digging, planting and other stuff. Great fun!